Keynote
Wednesday | October 19, 2019
Keynote Luncheon
11:30 PM – 1:00 PM
Refocusing on Active Transportation
Presenter: Gina Espinosa-Salcedo, Region 8 Administrator, NHTSA
Gina has been with NHTSA for 22 years; she currently serves as NHTSA’s Region 8 Administrator. Prior to working for NHTSA, Gina conducted behavioral cancer prevention research and developed partnership programs for the Department of Health and Human Services National Cancer Institute. Her public health work includes family violence prevention research and HIV education for migrant workers in California and Maine. While in Maine, Gina worked as an Emergency Medical Technician and holds a Master of Public Health degree.
Positive Traffic Safety Culture
Presenter: Shelly Baldwin, Director, Washington State Traffic Safety Commission
Washington Traffic Safety Commission Director Shelly Baldwin is a pioneer in applying proactive traffic safety culture to an innovative statewide campaign called “Together We Get There.” The campaign moves away from fear-based messaging instead emphasizing steps all people can take to make our roadways safer. Shelly has 25 years of experience in strategic planning, communications, legislation, and preventing impaired and distracted driving.
Thursday | October 20, 2022
Keynote Luncheon
11:30 PM – 1:00 PM
Improvements in the City of Sparks Related to Connectivity, Access, and Safety
Presenter: Mayor Ed Lawson, Sparks, NV
Mayor Ed Lawson was born in Sunnyside, WA, grew up in Las Vegas, NV, and went on to attend Colorado State University. Mayor Lawson and his wife Dianne have two sons who graduated from the University of Nevada, Reno. Mayor Lawson was officially sworn in as the 26th Mayor of Sparks on September 14, 2020. He was elected to the Sparks City Council in November 2010, reelected in 2014 and 2018, and appointed Mayor Pro Tempore in November 2018.